August SaaS Market Newsletter – Q2 Industry Update

By: Zane TarenceFounders Investment Banking SaaS Newsletter Q2 2016

In the 2Q Edition of the SaaS Market Newsletter, our Quarterly Tip examines the “new” SaaS income statement. Many companies are moving away from the traditional product based business model of focusing on impressive sounding product features, and shifting to putting their customers’ needs at the center of their product development. Focusing more on the actual needs of their customers and this new perspective has given rise to the subscription economy. In the newsletter, we further dive into how this new subscription based business model has altered the way we should look at some elementary economic and business concepts.

As always, we provide market insights, valuation and recent transaction data, and an extensive set of relevant operating statistics in our August SaaS Market Newsletter – Q2 Industry Update:

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About Founders Investment Banking

Founders Investment Banking (Founders) is a merger, acquisition & strategic advisory firm serving middle-market companies. Founders’ focus is on oil and gas, SaaS/software, industrials, internet, digital media and healthcare companies located nationwide, as well as companies based in the Southeast across a variety of industries. Founders’ skilled professionals, proven expertise and process-based solutions help companies access growth capital, make acquisitions, and/or prepare for and execute liquidity events to achieve specific financial goals. In order to provide securities-related services discussed herein, certain principals of Founders are licensed with M&A Securities Group, Inc. or Founders M&A Advisory, LLC, both members FINRA & SiPC. M&A Securities Group and Founders are unaffiliated entities. Founders M&A Advisory is a wholly owned subsidiary of Founders. For more information, visit