Marketing Technology and Services November 2023 Market Update

 In the Marketing Technology and Services November 2023 Market Update, we highlight public market trends, M&A activity, and some of the more active buyers/investors. We also share key performance indicators and valuation trends for sub-sectors within the MarTech and Marketing Services space.


We’ve curated the latest market commentary and shared some relevant, founder-focused content from around the web. The report also includes a recap of our 9th annual technology summit, Silicon Y’all, some more information on the recently launched Investment Grade & Advisory Board Program, and details related to our MarTech Investment Grade Assessment tool.

As we wrap up 2023, Founders remains focused on helping founder-owned and led businesses achieve their goals, whether that is to exit completely, take some chips off the table, or raise capital to accelerate growth.

If you or someone you know has questions about the MarTech or Marketing Services sector, what buyers and investors are looking for, or valuation trends, please feel free to reach out to Brad Johnson at For those considering a transaction or even preparing well in advance of one, we would love to share more about how we uniquely position each business to maximize value, minimize the disruption to your daily business, and optimize the probability of a successful outcome.